Latest market development: Defence ministry turns to social media, influencers to draw youths.
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- Defence ministry turns to social media, influencers to draw youths Deputy defence minister Adly Zahari said the ministry was placing strong hopes on the National Service Training Programme to identify
- (Bernama pic) KUALA LUMPUR : The defence ministry is stepping up efforts to attract more young people into the armed forces by leveraging social media, influencers and the National Service Training Pr
- He said the military faced an outflow of about 5,000 personnel annually, making continuous recruitment necessary
- New recruitment is necessary, and youths are the main target,” he told FMT
- Adly said the ministry was using social media to project a more modern image of the armed forces, including developments in defence assets that resonated with the younger generation
- “We are using social media to showcase a youth-oriented image and the modernisation of defence assets
- Source: Defence ministry turns to social media, influencers to draw youths
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Published by Currencymarkettrading on April 30, 2026. Source: Defence ministry turns to social media, influencers to draw